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Sapere, I agree that is an important distinction to make.
Academia:
One huge point is that she never submitted her works for peer review. That other Objectivists have since, doesn’t change the fact that she didn’t.
Another point is that Objectivism is defined in the “proper” circles as HER philosophy and hers alone, where other philosophies are considered to have many contributors/proponents.
Many people who come to call themselves Objectivists read the novels first, and quite often agree through emotional identification or catharsis rather than logical, reasoned judgment of the philosophical material. No other philosopher as far as I know uses fiction to delineate “official” philosophy. However, I do remember Plato’s Allegory of the Cave. …I suppose some do use stories, then.
Mainstream society:
Her writing is very polemic and easily comes off as harsh. Most people are turned off by “harsh”, especially if they feel they’re being targeted. This has a doubly negative effect, as word of mouth matters. People tell their friends how bad it is, their friends read just enough to pick up on the polemic writing, and denounce it based on the rest of what they’ve heard. Rand is an extremely mischaracterized writer, probably because people who don’t like her after 2 or 3 chapters feel so turned off that they don’t want to read any more.
Those who have just read her writing and agree with it tend to also come off as unnecessarily “harsh”. This, I think, is partially due to mimicking of character traits without understanding the values or alternate situations. Thus the “I AM HOWARD ROARK” syndrome you talked about.
Rand does focus the light on morality in an age when people “just want to have fun”. It is genuinely harder to live a life with focused values.
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A few anecdotes about “I am Howard Roark” syndrome…
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When “I was Howard Roark” (senior year of highschool), I refused to eat some food a friend’s mom offered to me unless she let me pay her.
One time someone said, in regard to a comment of mine, “Hey, give him a break.” I said, “I don’t give breaks.”
I dropped out of a musical duet show I loved, and on which I’d been working on very hard with my friend, because there was a religious reference in one of the songs he’d written. We were only a couple weeks from the concert–I said something about not owing him my life.
I apparently called one of my friends a vampire. I don’t remember the incident, but I certainly don’t doubt it.
In college, I spurned most people because I went to a religious college. I basically became anti-social, constantly suspecting people of being “evil” and trying to subvert me. Whether I was “sanctioning their immorality” was of paramount importance in my mind.
I know a girl who, having read The Fountainhead while in Europe, came back and told her boyfriend, “I didn’t miss you, and I don’t think you should’ve missed me either.”