Natan Ehrenreich at National Review (may be paywalled) has denounced Freedom Conservatism for its lack of religiosity, the very feature that would make the organization most interesting to this readership. Their statement seems to show a Randian influence, most conspicuously in its insistence that free will and human nature, not religion, are the origin of liberty. The long list of signatories doesn't contain any recognizably Objectivist names.
I'll be watching them with curiosity.